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Tullis Russell extends trucard range with recycled options

Tullis Russell has just announced a major extension to its environmentally friendly product offer through the introduction of a range of new recycled options within their leading SBS board range trucard – The enhanced range now offers a choice of recycled options in trucard 1 gloss, trucard 2 gloss and, uncoated products trucard 0 matt and felt.

Made to the same premium standard as the rest of the trucard range, all the new additions contain 50% virgin fibre and 50% post-consumer de-inked recycled fibre. As such, they carry the NAPM recycled mark (National Association of Paper Merchants) as well as FSC (Forest Stewardship council) certification.

The top quality, post-consumer de-inked recycled fibre used in the manufacture of the trucard recycled range guarantees there is no compromise in performance. The new recycled products print and convert like standard trucard, maintaining a bright, white, clean and dust free surface whilst providing excellent bulk and superior surface smoothness. These new versions give users and specifiers a genuine recycled cartonboard with great environmental credentials and great performance, ideal for the most demanding card, cover and premium packaging applications.

Tullis Russell is leading the way in the production of premium quality, environmentally friendly, cartonboards with every tonne of trucard sold being FSC certified. The trucard range now offers one of the most extensive environmentally friendly cartonboard portfolios on the market – giving users even greater choice and flexibility when looking for a board with irrefutable environmental credentials.

Malcolm Sinclair, Marketing Director at Tullis Russell, commented; “The demands of the print, design and publishing markets continue to evolve and there is an ever-increasing call for recycled and environmentally friendly products. As a leading manufacturer of quality coated and uncoated paper and board, we have a responsibility to meet this demand by providing a broad portfolio of products, through continued investment in new product development.

“Our principal focus is to align our products with end users and brand holders requirements. The clear message we are receiving is that the availability of recycled and eco-friendly grades is essential in today’s market.

“At Tullis Russell, we believe it is key that these ‘green’ products continue to deliver the superior performance associated with, and expected from, such established brands. Achieving this balance has been at the heart of our NPD strategy, and has resulted in us offering these recycled grades across our leading product portfolio.

“By offering end users an even wider range of premium board in the recycled sector - with no compromise on quality and with the additional reassurance of being FSC certified, we are exceeding market demands as well as increasing customer choice.”

For samples and information on the full trucard range, specifiers can call Tullis Russell’s sample service, Designline, on 0800 74 74 77; go on-line at designlineonline@trg.co.uk or contact their nearest trucard stockist.