Tullis Russell Group Press Corner

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Trucard Is Truly A Champion

Trucard

Tullis Russell Papermakers has embarked upon a major marketing campaign throughout Europe in support of its increasingly popular coated board range Trucard.

The centrepiece of the campaign is based around a new “Golf” themed product presenter which has been produced in no less that twelve languages and personalised for Trucard stockists across some fourteen different countries.

The presenter shows Trucard being used for a variety of applications such as Premium Packaging, Swing Tickets, Scratchcards, Greetings Cards and Book Covers. The piece demonstrates the excellent printability and versatility of Trucard, by using a wide range of print finishing techniques, including UV Varnishing, foil blocking, embossing, folding and die cutting.

Over the last month Tullis Russell have made a series of ‘kick-off’ presentations to Trucard merchant stockists throughout Europe.

Gregor Milne, product manager for Tullis Russell’s coated ranges, explained: “Trucard is one of the fastest growing brands being used and selected by leading printers and designers throughout our key European markets. Its outstanding print performance, versatility, stability and excellent bulk provides the best solution for producing high quality results over a wide variety of graphical and packaging applications.”

Trucard is a solid bleached sulphate board made from elemental chlorine free pulps and comes in a range of finishes and weights, including gloss coated one side (C1S), gloss and matt coated two sides (Duo), embossed, lickback and publishing grades.

For further information or samples of Trucard , contact Tullis Russell’s DesignLine service free on 0800 74 74 77 or to order samples online visit www.designlineonline.co.uk